管理学
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Utilising retail employees as models and influencers for channel integration
作者Kikuchi, Kazuo; Meyer-Ohle, Hendrik; Nishi, Takahiro
作者单位1. School of Commerce, Meiji University , Tokyo , Japan; 2. Department of International Business, Faculty of Economics, Meiji Gakuin University , Tokyo, Japan
Spirituality's effect on religious youths' e-retail second-hand clothing purchase intentions
作者Setiawan, Gunaro; Rahimah, Anni; Ashoer, Muhammad; Arli, Denni
作者单位1. Griffith University , Brisbane , Australia; 2. Universitas Brawijaya , Malang , Indonesia; 3. Griffith University , Brisbane , Australia Universitas Muslim Indonesia , Makassar , Indonesia; 4. Tasmanian School of Business and Economics, University of Tasmania , Hobart , Australia
Validating segmented algorithmic pathways for ethical online retail personalisation
作者Nguyen, Tam; Ta, Nguyet Phuong; Nguyen Hoang Phuong, Tran; Rodgers, Waymond; Lopez, Alberto
作者单位1. University of Economics, The University of Danang , Danang , Vietnam; 2. Woody L. Hunt College of Business, The University of Texas at El Paso , El Paso , Texas , USA
Effects of perceived media richness on retail chatbot user experience
作者Dlodlo, Nobukhosi; Idemudia, Efosa Carroll; Mpinganjira, Mercy
作者单位1. Department of Marketing, Retail Business and Sport Management, Vaal University of Technology , Vanderbijlpark , South Africa; 2. Department of Information Systems and Supply Chain Management, School of Business, Howard University , Washington , District of Columbia , USA; 3. School of Consumer Intelligence and Information Systems, University of Johannesburg , Johannesburg , South Africa
Technology use by small retailers: an analytical typology
作者Aithal, Rajesh K.; Choudhary, Vikram; Samanta, Tamal; Maurya, Harshit
作者单位1. Department of Marketing, Indian Institute of Management Lucknow , Lucknow , India; 2. Department of Marketing, Goa Institute of Management , Sanquelim , India; 3. Department of Marketing, Indian Institute of Management Ranchi , Ranchi , India; 4. Department of Marketing, International Management Institute , New Delhi , India
Consumers’ strategic point redemption behaviour in linear reward programmes
作者Son, Giwon; Jun, Duk Bin; Park, Sungho; Lee, Yun Shin
作者单位1. College of Business, Korea Advanced Institute of Science and Technology , Seoul , South Korea; 2. SNU Business School, Seoul National University , Seoul , South Korea
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